The Czech Republic will see more than 140 events linked to beer and
brewing in 2010, according to a survey by the Czech Beer and Malt
Association. Some 700,000 visitors are expected to attend the various
open-door events at breweries, beer festivals and other celebrations
centered on the beverage across the country. Altogether, some 250 different
brews will be available for tasting at the various events. In recent years,
growing interest in beer culture has lead to a growth in beer festivals and
brewery tours. Following the opening of a beer museum in Plzeň, other
cities and towns are planning to open beer museums as well.