The Czech Republic’s official road to adopting the Euro is a long and
winding one. While politicians argue over the pros and cons of embracing
the pan-European currency, it seems that Czech businesses, motivated by an
increasingly strong crown have already made up their minds. Battling
against an increasingly strong crown, many companies that export beyond the
country’s borders are instead choosing to do their business in Euros. The
reasoning is simple – countries importing Czech goods, are assured a
better deal with a weaker currency like the